A: Effective communication with patients, the dental team and others across dentistry, including when obtaining consent, dealing with complaints, and raising concerns when patients are at risk., C: Maintenance and development of knowledge and skill within your field of practice.,
Developments in technology have changed the way dentists and others communicate with the public about the treatment options that might be available. This presentation examines these developments in relation to orthodontics, highlights the dangers posed, and suggests how dentists might wish to respond.
Topics covered will include:
Marketing versus selling;
The influence of social media;
Montgomery or Bolitho issues of consent;
Rapid orthodontics and the issues of indefinite retention;
Role of the GDC?; and
Viable alternatives to orthodontics.
On completion you will be better informed about "direct-to-consumer" dental services and how your practice could respond to those challenges for the benefit of your patients.
MSc. FDSRCPS, FDSRCS (Ed.),FDSRCS ( Eng.)
Consultant in Restorative Dentistry King's College London Dental Institute, Private Practice (Bromley) Martin G D Kelleher MSc. FDSRCPS, FDSRCS (Ed.),FDSRCS ( Eng.) has a private practice in Bromley, Kent and is a Consultant in Restorative Dentistry at King`s College Dental Institute at Guy`s, King`s and St Thomas` Dental Hospitals.
Martin G D Kelleher graduated from Dublin in 1971, completed his Masters at the Eastman Dental Hospital in 1978 and spent another seven years in higher training to be an accredited specialist in restorative dentistry. He is a Consultant in Restorative Dentistry at King's College London Dental Institute. He was postgraduate tutor at King's College Hospital and Guy's Dental Hospital for many years. He is a past president of the British Society for Restorative Dentistry and also served on the Board of Dental Protection Limited (DPL) for 10 years (until 2010), latterly as Chair of its Advisory Committee for Dental Claims.
He is a Fellow of the Dental Faculties of the Royal Colleges of Glasgow, Edinburgh and London. He is a former examiner for the Intercollegiate Speciality Examination in Restorative Dentistry. He is on the General Dental Council Specialist Registers in Restorative Dentistry and Prosthodontics. Martin has lectured extensively both nationally and internationally for over 25 years and is the author of many peer reviewed articles and a book on dental bleaching.